Fake Authenticity, filters & Social media

When the body positivity movement started a few years ago, we all became aware of how the media had been fooling us. Stretch marks, cellulite, real bodies we could identify with started popping up everywhere online and it finally added a breath of fresh air in those unachievable beauty standards we had been served for decades.

Beautiful movement, beautiful initiative and beautiful intentions, 10/10. But like every movement, it's been used to sell, promote and quite frankly get some likes.

 
 

"Fake Authenticity”: calling out a problem while contributing to it.

For the past couple of years, we have been seeing some posts praising authenticity and wanting to be inspirational. While some are actually doing just that, many of them just feel like “fake authenticity”. I am referring to those posts, mostly from women, in which they show a quite strongly edited photo previously posted and then the real version, slapping the label "social media is fake".

Naturally, when I come across those posts, I can't help myself and I have to look at the rest of the timeline of those lovely ladies. And sometimes, they do walk the walk: their photos look unedited and real and it's awesome. But on most profiles, they aren't. That, to me, is attention-seeking at its finest: you're calling out a problem while contributing to it.

Well, what's the solution then?

This issue has been officially called out openly a million times. What we need to see now is not before/afters or to make loud noises about it how social media is indeed inaccurate. We need to see that the changes are actually being applied by making unedited photos normal. And it is our responsibility as much as the influencers and whatnot.

So, how do we do it? We ditch the filters.

 
 

Ok cool, but it's not that easy to stop those filters.

Filters and editing apps have become incredibly easy and realistic to use, so I don't blame you for falling into this rabbit hole. I did it myself in the old days, when I discovered Photoshop. Some filters are even sneaked in without you knowing: my phone for example has an automatic skin smoother setting that I didn't notice right away.

If you got used to seeing yourself using filters, it is going to suck for a little while to stop using them, but trust me, your self-esteem will bounce back.

• Ask yourself why you feel the need to use them to begin with.

Are you afraid of people judging you? Do you just feel like your appearance isn't good enough to be without a filter? Do you compare yourself to others and are trying to match them somehow? Identifying the key reason will help you see what you need to work on.

• Understand that the more you use filters, the more you'll feed your insecurities.

This one may be a given, but yes, the more you see yourself with perfect skin and whatnot, the harsher you will be on yourself looking in the mirror. It's a vicious cycle and you don't deserve to spend your life hating your reflection.

• Learn to use proper tools to take pretty photos without editing

Wanting flattering photos of yourself is perfectly normal. It's an excellent confidence-booster on many levels. But you don't need to rely on editing to get them. By learning basic tips about lighting and posing, you can already do wonders showing the real you and highlight your best features.

 

Pssst! We have a tool ready for you!

We actually created a whole online guide to teach you how to take beautiful photos of yourself with your phone. It's a great alternative to a professional photoshoot if you don't feel ready for one. You can experiment in the comfort of your own home, judgment and pressure free. Click here for more info!

 

• Follow people who don't use filters, for real.

We can say whatever we want about the toxicity of social media, but we are also responsible for what we allow ourselves to see. Replace the accounts that make you feel bad about yourself by others that inspire you instead. For example, Mik Zazon is a delight to follow. Ours is, of course, also a great option as all the bodies you'll see are not edited. On the french side of things Louise from Mybetterself is one of our favorites.

You got this, friends! Give yourself the gift of seeing the real you on a daily basis, because, you know what? You're pretty awesome.

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