Mental health

I was called a failed journalist and copywriter.

This post is a part of our series “If I Had Listened", in which we're reached out to strong-minded women we admire to tell us about a moment they chose to trust their gut and follow a different path despite other people's opinion.

If I had listened, I wouldn’t have founded Salty Woman.

I was called a failed journalist and copywriter, but I was just writing about the wrong subject matter.

 
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I grew up obsessed with Cosmopolitan magazines, desperate to work there one day. My dad said I was chasing fame because how many magazines are there for people to be an editor at? I didn’t have any awards in the category and no network of family or friends or mentors to tap into.

I went to New York and London chasing this dream and when I was finally in the Hearst office writing the Cosmo “look of the day” I realized this wasn’t the end for me.

I moved on to copywriting at some of the top creative ad agencies in Toronto, only to then quickly switch to strategy, taking a special focus on digital and social content. Eventually I built up my own department, my own team, and a whole new line of business working with influencers. I guess you could say I “made it” and all I wanted to do was step away from it all and bartend or something.

After years of fighting to get to where I was, it was the scariest thing telling my dad that I wanted to throw it all away.

It’s been a year since I walked away from my career in digital marketing. I’ve started bartending part-time, expanded the Salty Paloma business to add cocktail classes and bartending services for private parties and events, and freed up some time to dig deep into myself and find a new venture that spoke to my heart - Salty Woman.

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Salty Woman was born as a passion project to just meet a bunch of women I wouldn’t normally get the chance to meet in my daily life, hear their story and share it.

All I’ve ever wanted to do was tell the stories of women. The full story. Not just the good part, but every inch of it.

I think I really needed to hear it for myself and realize I wasn’t alone in my journey of not knowing where I am, who I am, or what to do. From then I couldn’t help but share the beauty of it all, and now I’ve committed to a monthly series involving an integrated workshop element and speakers. I’ve since then reached out to local non-profits and am working more closely with the Barbra Schlifer Clinic, that provides legal counsel for women survivors of domestic abuse.

They called me crazy for leaving my super successful, super respectable, super comfortably salaried full time job to bartend at 30 years old. Now I only work 4 days a week, never on Mondays, and I’ve never been happier. I spend a lot of my free time for myself, and that includes meeting a bunch of beautiful women in the city. I could do this all day for the rest of my life.